My Story

I am a passionate design professional with a proven track record of  demonstrating consistent success and above average performance in creating delightful products—that align business goals with user needs.

I have had the incredible opportunity, to work on some really neat stuff for some really neat people.

I have excelled in large cross-functional teams, where I spearheaded multiple projects, from conceptual ideas to final deliverables, within sensitive deadlines and on budget.

I am passionate about implementing new creative design strategies throughout the entire life cycle of a digital product. I enjoy the challenges of analyzing and solving complex problems, and working pro-actively in a collaborative environment.

Over the years:
• Learned which strategies and methodologies are best effective in making a design that is impactful and most effective in meeting user’s desired goals.
• Gained in-depth knowledge into how to conduct usability testing, create personas and user stories.
• Excelled in connecting strategy, plan, design and test for UX/UI experiences.

Being fully immersed in an environment with like minded individuals that are supportive and nurturing, I have become a better problem solver in crafting user-centered solutions, that align with business goals.

Currently

Writing

E-Bike Lending Library
Case study: eCommerce, Responsive WebApp

Reading

Don’t Make Me Think
By: Steve Krug

Listening

I’ll trust
By: Lauren Daigle

Watching

Matlock, Columbo, Malayalam comedy movies from 90’s

Few of my favorite

Design Studios

Brandiose, Anagrama, Mouse Graphics, makebardo, Helms, Safari Sundays, Sand Creative

Sports Teams

Texas Rangers, Dallas Mavericks, Dallas Cowboys, Dallas Stars

Places

Kerala, TX, Puerto Rico, Vancouver Island, Pacific Northwest

Bands

Pantera, Rammstein, System of a Down, Rage Against the Machine, Ween

Artists

Latha Mangeshkar, KJ Yesudas, Chitra, Kalabhavan Mani

Entertainment

Documentaries (history, science, space), old murder mysteries, Malayalam comedy