Professional Experience

In-House Agency™

Vancouver, BC / Dallas, TX / Austin, TX
(2000–Present)
UX & UI Design, Print/Web Design, Branding
Principal & Creative Lead
  • Created and established a consulting agency from the ground up that functions as a boutique design studio, offering meaningful and engaging solutions to organizations of all sizes and disciplines
  • Champion all aspects of brand proliferation, company marketing, business acquisition and related negotiations
  • Direct and manage entire design process from conception to completion, implementing creative and original strategies to meet business goals that align with user needs
  • Interface with product stakeholders and front end developers in the definition of project scope, utilizing demos, stand-alone prototypes, and presentation of design specifications

Digital Landscape

Florida, USA (2016–2017)
Mobile App, Web App, Dashboard
User Interface / User Experience (UI/UX) Designer

• Exceeded expectations in creating user flow, mid-fi wireframes with countless iterations and pixel-perfect high-fidelity screens at mobile and desktop breakpoints, for an e-commerce platform

• Executed on-time project delivery, mindful of other milestones in the roadmap while thriving in an agile/lean, fast paced, changing environment

• Collaborated with a distributed team of developers to ensure quality, functionality, strict adherence to style guide and user experience

• Expected to have over 200k paying member customers—currently in development mode

• Deliverables managed: organization research, information architecture, user-testing, mobile screens optimized for iOS platform at every stage of the user journey, desktop screens to compliment mobile, on-boarding system for new user acquisition, sign up process kiosk and a fully integrated back-end, dashboard system

Lonestar Portables

Manor, Texas, USA (2016)
Branding & Responsive Web Design
Design Lead (User Experience, User Interface & Comprehensive Branding)

• Spearheaded a comprehensive brand strategy to stand out from market level competition

• Implemented user research and strategy to better leverage design decisions into planning, designing, testing and launching a responsive website

• Optimised designs based on continuing user testing, feedback and analytics

•  Deliverables I managed:

  • Research: domain & organizational research, interviews, competitive and comparative analysis
  • Plan: information architecture, user flow, site map, user stories, use case
  • Design: wireframes in low-fi and mid-fi, high-fidelity mockups
  • Prototype & Test: user-testing in person and remote using low-fi paper prototype, Adobe XD CC

RED Academy

Vancouver, BC (2017)
eCommerce, Mobile, Responsive Designs

E-Bike Lending Library
by Momentum Mag

Vancouver, BC, CANADA (2017)
eCommerce, Responsive WebApp
User Experience (UX) Design & User Interface (UI) Design

• Optimised an existing product using user-centered, iterative, UX process to introduce electric bike rental to the Vancouver market in a collaborative effort

• Identified opportunities and pain points across the user experience that have the potential to significantly improve acquisition

• Effectively collaborated with stakeholders, team members, developers to understand product vision and user needs—while validating designs through user-testing and feedback

Deliverables I managed:

  • Research: Inception chart, Mood board and Creative Direction, quantifying survey data, domain research, market research, comparative & competitive analysis, organization research, affinity diagrams
  • Planning: User persona, feature prioritization, site map, story board
  • Design: Mid-fi wireframes in Sketch at desktop and mobile breakpoints, high-fi wireframes in Sketch
  • Prototype & Testing: Proto.io and InvisionApp to set up remote user testing and conducted in-person user testing
  • Prototype: Low-fi paper prototype; mid-fi mobile in Proto.io; mid-fi desktop and high-fi mobile & desktop in InvisionApp
  • Testing: Remote user testing and in-person user testing

VATJSS

Vancouver, BC, CANADA (2017)
Responsive Web Design
User Experience (UX) Design & User Interface (UI) Design
  • Overhauled an existing website using user-centered, iterative, UX process.
  • To educate the Vancouver Aboriginal community about transformative justice services program.
  • Collaborative effort with a team of UX and UI designers.
  • Facilitated team meetings in an agile/scrum method.
  • Oversaw and managed handoff with web development team to ensure quality, functionality, strict adherence to style guide and user experience.
  • Deliverables I managed:
    • Research: Domain research, organization research, comparative and competitive analysis, affinity diagrams
    • Planning: User persona, feature prioritization, site map, information architecture, user flow
    • Design: Low-fi wireframes on paper, mid-fi wireframes in Sketch at desktop and mobile breakpoints, high-fi wireframes in Sketch
    • Prototype: Low-fi paper prototype; high-fi and mid-fi built in InvisionApp
    • Testing: Remote user testing and in-person user testing

The Green Moustache

Whistler, BC, CANADA (2017)
iOS Mobile App
User Experience (UX) Design & User Interface (UI) Design

• Co-led the initiative in a collaborative environment to overhaul the current website to educate Vancouver Aboriginal community regarding transformative justice services

• Uncovered user needs through research, developed deep insights, generated concepts and crafted how people will interact with the product and service

• Pitched, educated and defined design decisions to stakeholders

Facilitated team meetings in an agile/scrum method

Oversaw and managed handoff with app development team to ensure quality, functionality, strict adherence to style guide and user experience.

Deliverables I managed:

  • Research: Inception chart, Mood board and Creative Direction, stakeholder interviews, user interviews, survey, domain research, comparative and competitive analysis, organization research, affinity diagrams
  • Planning: User persona, feature prioritization, site map, story board, information architecture, user flow
  • Design: Low-fi wireframes on paper, mid-fi and high-fi in Sketch app
  • Prototype: Low-fi in MarvelApp and mid-fi and high-fi in InvisionApp
  • Testing: Remote user testing and in-person user testing

Co-Serv Electric

Corinth, TX (2013–2016)
Web, App, Print, Experience
Graphic Designer

• Created internal and external communications affecting the image and posturing of the organization and affiliated subsidiary companies

• Implemented strategic planning during the conceptualizing, brainstorming and execution of company campaigns—both print and digital

• Negotiated with vendors and colleagues in the coordination of pricing, ordering, and installation of branded assets, signs, environment and corporate installations

Maggie Mae’s (Abar Corp.)

Austin, TX (2002–2014)
Web, Print, Social Media
Designer

• Oversaw the creation, design, support and trouble shooting of graphic design projects and websites

• Liaised with vendors and colleagues to price, order and install branded company deliverables

• Responsibilities included communicating via social media, assist with the design of the website, preparing presentations and other promotional materials and advertising campaigns such as full page magazine ads, table tents, posters, fliers as well as employee manuals, stationery and t-shirts

Let’s Work Together

Just say hi or let me know how I can help tell your stories.

jothish.john@gmail.com